Lifecycle Marketing built for revenue
We bridge the gap between Marketing and Engineering with a complete strategy-to-execution solution. We engineer data pipelines, integrate your stack, and deploy campaigns that drive predictable revenue.
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See how we turn user activity into predictable revenue
The full stack expertise required to run a modern lifecycle engine
Lifecycle Campaigns
High-converting, behavior-based sequences across email, SMS, and in-app messaging for conversion, activation, and retention.
Creative Direction & Copy
Strategy-led copywriting and design that aligns with brand voice while driving specific micro-conversions.
CRM & Automation Setup
Full configuration of platforms like Customer.io, HubSpot, and Braze to handle complex, hybrid user journeys.
System Integration
Connecting your product data to your marketing stack to create a unified, persistent view of user activity.
Data Pipeline Architecture
Collaborating with your internal engineering team to query and structure raw data in your warehouse so it is ready for marketing activation.
CDP Integration
Implementation and management of customer data platforms (Segment, RudderStack, Hightouch) to route warehouse data to marketing tools.
Turn user activity into revenue at every journey stage
Our proven process to build your lifecycle marketing infrastructure.
1. Discovery & Data Audit
We audit your tech stack, data pipelines, and existing campaigns to identify exactly where revenue is leaking due to broken signals or generic messaging.
2. Strategy & Schema Design
We map the ideal user journey and engineer the data schema required to trigger it, ensuring every message is powered by real-time product truth.
3. The Revenue Sprint
We deploy our engineering and creative teams to fix data pipelines, build content, and launch in weeks, not months.
"Before partnering with LifecycleX, we were capturing leads from our inbound campaigns, but didn’t have anything to nurture them along. The team’s ability to plug in with our existing CRM tools and apply our brand playbook throughout email content creation is exactly what we needed."
“The team rallied to go above and beyond to develop new tools for our indirect partners to use on their brand materials. They were easy to work with, had a great attitude and made the business as a whole better.”
“Working with LifecycleX has been great. Jon and his team are methodical and easy to work with.”
“As part of our client’s expansion into new markets, we engaged the LifecycleX team to help design and implement an automated lifecycle marketing model. Together, we’ve found new ways to optimize the marketing function and propel leads through the purchase journey.”
“With an extensive understanding of email nurturing and HubSpot, Jon consistently delivers exceptional results. If you're looking for a top-notch email professional to work with, LifecycleX is it!”
"This team is a group of passionate professionals with great problem-solving skills. I'm continually impressed with their ability to work creatively under pressure."
Ready to start working together with our team?
Have questions? We have answers
Everything you need to know about building a high-performance lifecycle marketing engine with our team.
How is LifecycleX different from a typical email marketing agency?
Most agencies focus only on copy and design. We focus on infrastructure. We are the only partner that brings a dedicated Data Engineer to fix your data schema and pipelines first, ensuring your lifecycle marketing is powered by real-time product truth, not just a content schedule.
My internal engineering team is maxed out. Can you still help?
Yes. In fact, that is exactly why growth leaders hire us. We act as an independent growth engineering unit. We don't just ask your devs for favors; we collaborate with them to build the necessary data tables and event schemas ourselves, unblocking marketing from the product roadmap.
Do you handle the campaign execution, or just the data setup?
We deliver the full stack. We bridge the gap between Marketing and Engineering with a complete strategy-to-execution solution. You don't need to manage multiple freelancers, we engineer the data pipelines, integrate your stack, and deploy the high-converting campaigns that drive revenue.
How fast can we expect to see results?
We move from audit to revenue in weeks, not months. Because we deploy engineering and creative resources simultaneously, we can run a 6-week Revenue Sprint to fix your tracking and launch your critical zero-to-one monetization campaigns immediately.